Amazon’s Prime Day is back this year, bringing you four days’ worth of savings from June 23 through June 26.
It’s discounts galore for the mega shopping event, but tons of early Prime Day deals have already begun. If you’re a tech buff and are looking to upgrade your home theater, there are Prime Day TV deals up to 35% off that are already live. We’ve options starting at just $150.
Remember, Prime Day deals, including early deals, are Prime-exclusive, meaning you have to be a Prime member to shop. Fret not, though; Amazon Prime offers a 30-day free trial, giving you ample time to take advantage of these Prime Day TV deals.
Best Early Prime day tv deals
From Hisense to Samsung, check out our favorite picks.
Best Early TV Deals

We love The Frame TV not just for its clear visuals, but because it also doubles as art. Editorial Director Barret Wertz tested this TV and said, “The Frame strikes the right balance between form and function. It’s not just a TV; it’s a lifestyle upgrade.” While he did say this about the 2024 option, I can safely attest that the 2025 pick is just as good — and the current TV I have in my living room.
Visuals are great morning and night, and sound quality is booming, which, for me, negates the need for a soundbar.

A similar option is the TCL NXTVISION Series Picture Frame Canvas Art TV. Its ultra-slim (1.1-inch) design and built-in chassis make installation an easy task, while the QLED with quantum dot technology offers vivid images that practically jump off the screen. Commerce Deputy Editor, Holly J Coley, loves hers. “It’s seriously like having a movie screen in your home,” she shared. “And it’s so pretty! It actually enhances my apartment’s aesthetic, doubling as an art piece when I’m not actively using it.”

Hisense’s Canvas TV is another direct competitor to Samsung’s The Frame, offering similar art visuals when the TV is not in use. This pick is also Hisense’s just-released 2026 option, and it’s currently at its lowest price in 30 days. If you want a thin, sleek TV that blends into your space, this is it.

Insignia makes great budget TVs, and this one is even further discounted by 25%, making it just $149. It offers 4K resolution — four times that of traditional HD — and an evenly bright screen, which will work best in darker rooms. It has Fire TV built in, so you can stream your favorite TV shows and movies straight from streaming platforms, too.

A wider 50-inch option, this TV also offers 4K resolution and Fire TV built in. It’s got both Game Mode and Sports Mode, which lead to less blurry visuals and better motion tracking during pivotal scenes. There’s even a contrast booster built in, which means this TV should deliver sharper blacks and whites.

Roku’s classic smart TV, of course, has Roku’s interface built in, which means you can stream from apps including Netflix, Hulu and even F1 TV. The TV’s best feature has to be its Bluetooth Headphone Mode, allowing wireless connection so you can watch your favorite shows without disturbing your housemates.
Hisense 43″ E6 Cinema Series Fire TV

I’ve used Hisense TVs before and love how intuitive they are. It’s easy to find my favorite TV shows, and I love the recommendations I get on the home screen. Hisense TVs are also built to last — the previous one I owned served me well for nearly three years before I decided to upgrade. Now, the TV sits at my neighbor’s, and they love it too.

TCL’s QLED 4K TV is exceptionally bright, thanks to its light-emitting power chip. It’s even got 2,500 local dimming zones — what this means is that contrasts will be more visible on your TV, making it look more “true to life.” That, plus the built-in smart TV features, means this game is prepared for all the upcoming FIFA matches this season.

Toshiba’s 55-inch TV is a great upgrade if you want some of the smoothest picture quality. This is important if you watch a lot of content on your TV, including sports games. It’s bright and balanced, and Toshiba says it delivers colors validated by Pantone, which makes it one of the most “true to life” TVs on the market.

Another wide TV option, the Samsung 55-inch has a slim design and features object tracking, so you can keep an eye out for the ball in all your favorite games. It offers realistic color visuals, even matching for skin tone accuracy, which really sets this TV apart.
Your Amazon Prime Day FAQs, answered
What is Amazon Prime Day and when is it?
Prime Day is Amazon’s biggest sale of the year, offering deep discounts on bestsellers and everyday essentials. This year’s event runs from Tuesday, June 23 at 3 a.m. ET through Saturday, June 27 at 3 a.m. ET.
How long is Prime Day?
This year, shoppers can take advantage of four days of Prime Day deals: Tuesday, June 23 at 3 a.m. ET through Saturday, June 27 at 3 a.m. ET.
What’s new about Prime Day in 2026?
In addition to pushing up the sale to June, Amazon is including several new programs and promotions, including:
- Today’s Big Deals program: New daily discounts up to 50% off or more
- New deals dropping as often as every five minutes during the sale
- Prime members gain access to exclusive travel deals
- Prime members who spend $15 or more on a qualifying online grocery order have a chance to win free groceries for a year
- Prime members who set up a deal alert with Alexa have a chance to win a $1,000 Amazon gift card
- Through June 26, Prime members can get a large pepperoni or cheese pizza from Little Caesars for $5
- Through June 26, Prime members who purchase a new car through Amazon Autos get a $1,500 Amazon gift card
Do you have to be an Amazon Prime member to shop?
Prime Day and all its amazing discounts are exclusively available to Prime members. However interested shoppers can grab a 30-day free trial to try Prime, and its many benefits with no strings attached, and gain access to exclusive deals and the convenience of fast, free shipping.
What are the best deals?
From reporting on Amazon sales for years, we can tell you for certain that Prime Day is the ideal time to stock up on beauty and skincare staples, score big-ticket tech for less, bestselling vacuums, and comb through the massive catalog of Amazon best-sellers. Plus, since this year’s sale runs before Father’s Day and the Fourth of July, expect to see discounted gifts for dads, Americana-themed deals and summer hosting essentials.
Is it worth it?
We certainly think so! Prime Day is a great chance to score deals on thousands of best-sellers, top tech and appliances and every day essentials. Our team diligently sorts through all the offers to find you only the very best items to grab on sale.
When is the next Prime Day?
Already wondering when Amazon’s next Prime Day is? We expect Amazon’s October Prime Big Deal Days sale event to return in fall 2026. Follow Post Wanted’s around-the-clock coverage, and you’ll be the first to know about headline-worthy sales. Click here to find all of the best deals.
For over 200 years, the New York Post has been America’s go-to source for bold news, engaging stories, in-depth reporting, and now, insightful shopping guidance. We’re not just thorough reporters – we sift through mountains of information, test and compare products, and consult experts on any topics we aren’t already schooled specialists in to deliver useful, realistic product recommendations based on our extensive and hands-on analysis. Here at The Post, we’re known for being brutally honest – we clearly label partnership content, and whether we receive anything from affiliate links, so you always know where we stand. We routinely update content to reflect current research and expert advice, provide context (and wit) and ensure our links work. Please note that deals can expire, and all prices are subject to change.