Housed in a bright orange building with a La Virgen de Guadalupe mural, Tortilleria La California was founded by Sergio Mora Sanchez, whose first job was at La Gloria, the East L.A. tortilleria. Taking what he learned from the generational business, he started his own factory that specializes in wholesale and retail sales. Today, Tortilleria La California provides tortilla products to Southern California taco spots like King Taco, Taqueria Hoy and Rigo’s Tacos.